Arts Jewellery Fashion Designer Show

Posted by Fashion Tips on Monday, August 3, 2009

Climate change is a stark reality and represents one of the greatestenvironmental, social and economic threats facing the planet. I feel,as a designer, it's our responsibility to bring these issues ofinternational relevance across the society" said Puneet Gupta. A bridgebetween beautiful homes and inspiring home makers, the party witnessedthe who's who of fashion circuit enjoying to their best. Some of theguests seen chatting were Rohit Bal, Shibani Kashyap, Charu Parashar,Thenny, Raghavendra Rathore, Thenny, Nida Mahmood, Ramneek Paintal,Blossom Kochhar, Vijay Arora, Sanjay Kapoor, Varun Bahl, Ashima andLeena and many more. Shyamal and Bhumika, best known for their Indiainspired collection, incepted their fashion journey in 2006 with LakmeFashion Week. They have now successfully made a mark in the industry asthey continue to mesmerize buyers and fashionst as with their Indiandesigns. Stylekandy.com caught up with the designers to know more abouttheir preferences and design sensibilities. Ask them the reason fortaking up fashion designing as a career and Shyamal reveals, "I wantedto become an architect since childhood. Probably it was the familyinfluence since my dad belongs to designing field mom is a jewellerydesigner. Bhumika adds, "I am a NIFT graduate and when I met him wethought of launching our own in 2009." The duo look India-wards forinspiration. "Our designs mostly incorporate an Indian element- handembroideries and Indian handicraft. Even abroad, most of our clientsare Indian, who actually crave for ethnicity in clothing. When we haveto design for the western market, we keep global aesthetics in mind.Handicrafts are our forte", explained Shyamal.

"When makingwestern designs, we certainly refer to the global forecast. However,the ultimate decision is taken by our hearts. Despite the prediction wealways decide on instinct and creativity", uttered Bhumika. On alighter note, we asked them what is the best compliment they have evergot. "Our collections have always been appreciated by people. It feelsamazing when people email us or come and say that they love our work orthey looked lovely in the designs. Also, there is no bigger complimentthan feeling satisfied by one’s own designs!" they speak diplomaticallyin tandem. They feel that designer play a huge role in reviving art andcraft. "Almost all designers use some kind of handwork. That ways, theart gets promoted and craftsmen are benefitted. It is true thatexploitation of this class exists, more so in rural areas, but oneshould make a conscious effort to remain fair and just. We should notdepend on the government to help them out" Bhumika opines. Their ideaof style is very simple and sophisticated. "When I have to style myself, I make it semi casual. Probably a simple basic coat with asubtle, extra noticeable element in it, paired with denims which arecomfortable." When not designing, Shyamal like reading books and shortstories. "I also design interiors since I like architecture." Enjoyexploring various cultures through travelling and horse riding are someof the other hobbies the duo enjoy. If you want to get more Fashion Week Coverage click here and some thing details.

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